A blog is nothing but a type of website, usually maintained by an individual with regular entries, and event descriptions complemented by images, videos & graphics. In simpler terms, a blog is a sort of personal diary available online where blog postings are arranged in chronological order with the most recent posts featured on the top.
The type of blog essentially depends on the kind of posts that are made on the blog. For Eg: A travel blog may include posts about travel events, travel destinations, travel reviews, etc. There are several advantages to creating & starting your own travel blog. Some significant benefits include:
Easy to Create: A travel blog is extremely easy to create. Travel being such a global subject, there are a whole lot of topics for which a travel blog can be created. The best part is that all you are required to do to start your own travel blog is to name your blog, select a good template & just start posting.
Easy to Maintain: Maintaining your travel blog is very easy. With no requirement for any software, you can just log into your blog & customize it as per your needs. You may create new posts or edit existing posts, and change templates as well as settings.
Interactive Medium: Blogs are possibly the best interactive medium. Creating a travel blog offers you with a chance to interact with other travelers & get their feedbacks on your posts. These blog comments serve as useful add-ons for your blog, adding value & authority to your travel blog.
SEO Friendly: Since blogs are known to be SEO friendly & are crawled frequently, including quality posts may promote your search engine rankings. Every post of your blog is assigned a different URL. Thus, if your posts are well written, have good keywords & have been made on carefully chosen subjects, then each of your posts has a potential to rank well on search engines.
Cost effective: The best part about creating your own travel blog is that it is extremely cost effective. In fact blogs are a great tool for media & PR so that you don’t need to spend much on promotions.
Online Branding: Blogs create awareness of your services & help you create an online brand name for yourself.
